JB Mauney Net Worth: A Deep Look at the Bull Riding Legend’s Career and Earnings
When you think of professional bull riding, one name stands out almost immediately: JB Mauney. Over the years, Mauney has become a household name in the rodeo world, not just for his thrilling performances but for the grit and passion he brings to the sport. But beyond the bucking chutes and eight-second rides, many fans and newcomers alike are curious about one thing: JB Mauney net worth.
How much has JB Mauney made from his career in bull riding? What contributes to his income? Is he one of the richest riders in the history of the sport? This article will take you through JB Mauney’s net worth, earnings, lifestyle, and what makes him a financial success in such a high-risk profession.
Who Is JB Mauney?
Before diving into numbers, it’s important to understand who JB Mauney is and why he matters so much in the world of bull riding.
James Burton “JB” Mauney, born January 9, 1987, in Charlotte, North Carolina, is a professional bull rider known for his fearless approach and consistent success in the arena. He started riding bulls professionally in the early 2000s and quickly became a fan favorite due to his skill, toughness, and determination.
Over his career, Mauney has been associated with two major organizations: the Professional Bull Riders (PBR) and the Professional Rodeo Cowboys Association (PRCA). His move from PBR to PRCA in the later stages of his career was a surprise to many, but it showed his desire to continue competing and challenging himself at the highest level.
JB Mauney Net Worth in 2025
As of 2025, JB Mauney’s estimated net worth is around $8 million to $10 million. This figure might not be as high as some celebrity athletes, but in the world of rodeo and bull riding, it’s considered a substantial amount. Very few bull riders have reached this level of financial success, and Mauney stands among the top earners in the sport’s history.
This net worth includes:
- Career earnings from bull riding competitions
- Sponsorship and endorsement deals
- Appearances and public events
- Investments and personal assets
Let’s break these down further.
Career Earnings: The Foundation of His Wealth
A huge portion of JB Mauney’s net worth comes directly from competition winnings. Throughout his long and decorated career, he has won millions in prize money. According to public records from the PBR and PRCA, Mauney has earned over $7.5 million in career winnings, making him one of the top-earning riders of all time.
Key milestones in his competition earnings:
- In 2013, he won the PBR World Championship, a title that brought in significant prize money and boosted his profile.
- He repeated this feat in 2015, cementing his place in bull riding history.
- Mauney was the first rider to earn over $7 million in PBR competition earnings, a landmark achievement in the sport.
It’s important to note that competition winnings in bull riding don’t come easy. Riders must perform under intense physical pressure and face dangerous animals that can cause severe injuries in a split second. JB Mauney has endured numerous injuries, surgeries, and even broken bones—all while continuing to ride.
His perseverance is part of what makes his net worth even more impressive.
Sponsorships and Endorsements
Beyond prize money, JB Mauney has made a good portion of his income from sponsorship deals. Being one of the most recognizable names in bull riding means brands are eager to work with him.
Some companies he has partnered with over the years include:
- Wrangler
- Monster Energy
- Ariat
- YETI
- Resistol
- American Hat Company
These brands are deeply connected with the Western and rodeo lifestyle, making JB a perfect fit. Sponsorship deals can be quite lucrative, especially when the athlete has a strong fan base and public appeal, as JB Mauney certainly does.
While exact figures from his endorsement deals are private, industry estimates suggest that top riders like Mauney can earn six figures or more annually from these partnerships.
Real Estate and Personal Investments
Like many successful athletes, JB Mauney has made investments beyond his sport. While not much is publicly known about his personal investment portfolio, it’s believed that he has put money into real estate and ranching—two areas commonly associated with rodeo athletes.
Mauney has spent much of his life on or around ranches, and it wouldn’t be surprising if a significant portion of his wealth is tied up in land, cattle, and farming operations.
Owning a ranch not only provides a lifestyle that fits his personality but also can be a source of income through breeding, leasing land, or hosting events.
Lifestyle: How JB Mauney Spends His Money
Even with millions in earnings, JB Mauney is known for living a relatively humble and grounded lifestyle. Unlike celebrities who flaunt their wealth, Mauney is more private and focused on his family and work.
Some things Mauney is known to enjoy:
- Riding horses and working with animals
- Spending time with his family (he’s a devoted husband and father)
- Traveling to rodeo events across the country
- Maintaining a ranching lifestyle
He may have nice trucks, equipment, and a comfortable home, but he’s not known for excessive luxury. This practical approach helps him maintain and even grow his wealth over time.
Retirement and Future Earnings
In 2023, JB Mauney announced his retirement from bull riding due to a serious injury that required surgery. Though his riding days may be over, it doesn’t mean his earning potential is gone.
Post-retirement, JB has a range of opportunities to continue making money:
- Speaking engagements and rodeo clinics – Teaching young riders and inspiring fans
- Brand partnerships – His legacy still makes him a marketable figure
- Television or commentary roles – His experience makes him a great analyst or guest speaker for rodeo broadcasts
- Merchandise and business ventures – Potential for launching his own clothing line or cowboy gear
Retirement for JB Mauney likely doesn’t mean sitting idle—it just means shifting focus from riding to building his legacy in new ways.
Comparing JB Mauney’s Net Worth to Other Bull Riders
To give perspective on his financial success, here’s how JB Mauney compares to other top bull riders:
- Jose Vitor Leme – One of the top current riders, but still early in his career. Estimated net worth: $2M–$3M.
- Ty Murray – Legendary cowboy with multiple championships. Estimated net worth: around $5M.
- Silvano Alves – Another top PBR rider. Estimated net worth: $3M–$4M.
JB Mauney’s $8M–$10M net worth puts him at the top of the list, showing how exceptional his career has been both in the arena and financially.
Final Thoughts: JB Mauney’s Legacy and Financial Impact
JB Mauney’s net worth isn’t just a number—it’s a reflection of years of dedication, physical risk, and passion for a sport that demands everything from its athletes. He turned a love for bull riding into a remarkable career, and in doing so, became one of the richest and most respected cowboys in modern rodeo history.
For young riders looking to follow in his footsteps, Mauney’s story shows that with the right mix of talent, determination, and smart choices, it’s possible to succeed financially—even in one of the world’s most dangerous sports.